Devon-based Luscombe Drinks Ltd and Kineta Drinks Ltd are delighted to announce that they have been shortlisted for this year’s prestigious Soil Association’s BOOM Awards (Best of Organic Market Awards).
The BOOM Awards are the UK’s only dedicated organic awards celebrating people, producers, restaurants and brands working to produce food and drink as they should be. This year the BOOMs are set to be bigger and better than ever, with the judges impressed with two of Luscombe Drinks’ range and a new drink recently launched by Kineta Drinks:
- Best of Organic Non-Alcoholic Drinks – Raspberry Crush
Crammed with sweet and succulent organic raspberries, this tongue tingling crush is made with Devon spring water and a touch of Madagascan vanilla. This gently sparkling drink is bursting with fresh taste and multi award-winning zing.
- Best of Organic Alcoholic Drinks – Devon Cider
A traditional Devon cider made with organic apples – such as Sugar Bush, Quench, Devon Crimson & Pigs Snout – and Devon spring water to create a young light, yet full flavoured medium dry cider.
- Best New Organic Product sponsored by Abel & Cole –
Kineta Matcha Green Tea – Sicilian Lemon
A joint venture between local entrepreneur, Leane Bramhall of Kineta Drinks Ltd and Gabriel David of Luscombe Drinks Ltd, this natural energy drink is a perfect blend of organic Matcha green tea, Devon spring water and organic Sicilian lemon juice. A tasty twist on a traditional Matcha green tea presented as ready-to-drink.
Chairman of Luscombe Drinks, Gabriel David, said: “I am very pleased that Luscombe Drinks has been shortlisted for the BOOM Awards in three different categories. Our customers are drawn to the superior quality, taste and sophisticated flavour combinations our award-winning drinks offer.”
He continued: “Luscombe Drinks is proud to use organic ingredients from our own orchards and trusted accredited growers. We use the highest quality natural ingredients to make the very best drinks with minimal processing. All our drinks are made, bottled and delivered by us. This is what makes us unique. We are fanatical about using natural ingredients to create our drinks; and do not use additives, artificial flavourings, preservatives or concentrates.”
Leane Bramhall of Kineta Drinks Ltd said: “This is really exciting! We have only just launched the Kineta Drinks ready-to-drink range, so to already be shortlisted for a Soil Association award is fantastic – and will help us spread the word further.
“As well as being organic, Matcha green tea is a well-known super-food with significant levels of antioxidants. There is a clear demand for organic natural energy drinks as an alternative to the fizzy sugary ones that are currently available.”
More people than ever before are choosing organic – confirmed by recent research from England Marketing1 which revealed 39 per cent of shoppers buy organic food on a weekly basis. Certified organic means food that has been produced to the very highest standards. It means fewer pesticides, no artificial additives or preservatives, always free range, higher standards of animal welfare and absolutely no GM. Now in its fifth year of continued growth and worth £2.09 billion, the organic sector has never been healthier.
Soil Association Certification Business Development Director, Clare McDermott said: “The organic market grew a fantastic 7% last year and more and more people are looking for, buying and talking about organic. With hundreds of new and innovative products launched last year alone, the BOOMs give us an opportunity to make some noise about organic and help more people understand the benefits.”
The winners of the BOOM Awards will be announced at a ceremony in London on Wednesday, July 5th, 2017.