NEWS: EVERSFIELD ORGANIC ARRIVES IN TOTNES THIS MARCH


EVERSFIELD ORGANIC ARRIVES IN TOTNES THIS MARCH

THE WEST COUNTRY WELCOMES A NEW CONCEPT IN ORGANIC SHOPPING

Eversfield Organic, one of Devon’s most visionary food producers, is opening its second farm shop and deli at The Plains in Totnes. It will provide a one-stop organic shop with a specialist butchery counter, wine & cocktail bar, fresh juice & coffee bar, organic food to take away, wellness studio and treatment room for everyone who really cares about what they and their family eat. The shop will provide a hub for the local community to enjoy food produced close to home and sustainably.

The Eversfield Organic business has enjoyed huge success in recent years providing organic food boxes, which are delivered all over the UK. The Bury family farm, provides organic meat, raised on grass to the highest welfare standards. Gradually wild fish, vegetables, fruit, larder, bakery and deli products were added to the Eversfield offering, all certified organic, and Eversfield became what it is today: an amazing online emporium of the
finest foods produced in the South West.

This month Eversfield celebrates its success by opening its second shop, in the prosperous market town of Totnes. Although the West Country is famed for its fantastic offering of artisanal produce, Eversfield’s farm shop is exceptional in that all produce is certified organic, excluding game and fish where we believe wild is best.

Mark Bury, who grew up in Yelverton, left city life in 2002 to pursue his dream of farming in Devon. He comments: ‘The shop is a natural development of the Eversfield Organic vision. When we arrived at Ellacott [the family farm in Bratton Clovelly] we spent two back-breaking years bringing the land – which had been intensively farmed – back to fertility. It all begins and ends with the soil, and to me and my family, that means organic practices, and the highest possible animal welfare standards.’

Customers who wish to enjoy the results of Eversfield’s ‘enlightened farming’ can now spend time browsing in the Totnes shop. This is much more than a standard farm shop and deli. You can do all your shopping here in the one place, as well as enjoy a peaceful yoga class followed by a fresh juice, coffee or even a glass of wine in the café or bar.

A major draw will be the butchery counter, showcasing Eversfield Organic’s multi-award-winning range of fresh organic meat. You’ll also know exactly which farm each cut has come from each day for 100% traceability.

Image of the Tavistock shop

Offering includes:
• Wine & cocktail bar
• Wellness studio – available for hire
• Treatment room – available for hire
• Fruit & vegetables – sourced locally wherever possible and all organic
• Traditional butchery and hanging room
• Baker Tom’s bread, including sourdough and spelt loaves
• Coffee bar serving Owens organic coffee, roasted in Ivybridge. Join the battle on single use
and bring your own mug to have in or take away
• Deli counter with organic cheeses, both regional and international, plus olives and
charcuterie to fill your sharing platters
• Carefully curated section of larder staples, such as organic oils, pasta and rice with a wide
selection available in zero waste dispensers
• A wine cave, one of the few places in the West Country offering 100% organic wines
• Wild game when in season – wild rather than organic, to ensure the animal has lived as freely
and naturally as possible
• Fresh fish – again, wild rather than organic, sourced from a family-run, sustainable fishing
business in St Ives, Cornwall

The shop has been designed to be a beautiful space in which to shop and relax. Wooden and stone surfaces provide touch-me texture, and white paintwork echoes the Eversfield philosophy – clean, pure, natural. It is a very contemporary look, and one which decorators and lifestyle magazines are beginning to latch onto, dubbing it the ‘New Rustic’ or ’Farm Chic’.

While much of Eversfield Organic’s growing fan base will continue to opt for home delivery, the shop will bring under one roof everything that has made the brand famous and won it so many awards over the years. Eversfield Organic’s ‘Roam and Relish’ Honey Smoked Streaky Bacon has won Champion Bacon at the Taste of the West Awards three years running. Honey Smoked Streaky Bacon, Traditional Ham Slices and Honey Roast Ham Slices are now being stocked in 10 branches of Waitrose, and other meat and deli products can be found at selected outlets in the South West and London.

Our arrival in Totnes is a natural development for Eversfield,’ comments Mark Bury, ‘but it doesn’t stop there. We see the shop as a springboard for our business, and the Eversfield team has all sorts of ideas in development, including one-off events and a series of pop-up dinners. We are looking forward to the chance of meeting our customers in person and making new friends to add to our flourishing online community.’

Eversfield Organic, Ellacott, Bratton Clovelly, Okehampton, Devon EX20 4LB. 01837 871400.
www.eversfieldorganic.co.uk.

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